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How AI Will Impact The Automotive Industry

How AI Will Impact The Automotive Industry

Artificial Intelligence (AI) has already taken over many industries and is changing them for good. The most prominent of these industries are manufacturing, aviation, and technology. While the tech advancement is still considered an amateur in the automotive industry, it’s quite impressive to see the impact it has already created and things we can look forward to in the future.

The global investments made in the automotive industry with regards to artificial intelligence between 2010 and 2017 has shown incredible results. AI has a transformative nature and the way it has hit the automotive industry; the impact is going to be lasting. Not only AI itself, but its facets, such as Deep Learning and Machine Learning, can also be implemented to make the automotive industry more efficient. AI has not only helped companies improve their digital sales but also assisted them in planning preventative maintenance for equipment use.

In just a matter of two decades, autonomous vehicles will become mainstream – thanks to artificial intelligence. Until then, the AI will continue to transform the process of auto-manufacturing in the industry. All the aspects of the auto industry, including research, project management, design, and support functions will experience the impact.

So where do we see the automotive industry in the years to come? How has the impact of AI been accepted and implemented in all this time? And what benefits can we gain from it as a society?

Read on to learn more.

Advancing the Automotive Industry with AI

There’s more to vehicles these days than just high-performing engines, posh seats, and extravagant exteriors. Artificial Intelligence is the technology onboard that has transformed cars into self-analyzing and self-operating computers running on wheels.

Thanks to the Artificial Intelligence, this is what the automotive industry has achieved so far:

  1. The Driverless Cars

AI’s most impressive application in the automotive industry is the autonomous vehicle. The concept of ‘robotic’ cars – which in actual terms referred to cars that could drive themselves – is not a thing related to the future anymore. It is our present, as AI has already widely applied the tech to the automotive industry.

NVIDIA has announced its latest supercomputer for vehicles called Drive PX Pegasus. The new tech is also capable of making any car semi-autonomous. The technology implemented on the vehicles is now helping it learn human behavior and use functions as if it has a brain to think. For instance, deciding on how to react and what to do in certain situations. The sensors in the vehicles help gauge the condition and behave accordingly. These include road issues, weather conditions, other cars in the surrounding, and more.

This single change can further have a considerable impact on various other industries – from Uber vehicles to taxis to public transportation and delivery companies. The concept, however, is still in its infancy stage and is expected to grow at a rapid speed.

  1. Additional features

Manufacturers in the automotive industry are continually looking up to AI to introduce features that help with avoiding human errors. The idea is to minimize the causes that lead to accidents.

Keeping the demand in mind, the assisted features introduced by AI for added safety include alert systems, automatic braking, and collision avoidance systems.

These added features work as an assistant to human drivers. Such tech advancement is not only beneficial for the drivers but also pedestrian and other vehicles on the road.

  1. Improved connectivity

AI is also responsible for creating a sense of connectivity within the auto industry. This connectivity collectively brought terrific benefits to the manufacturers as well as the consumers.

Once the vehicles are sold, the manufacturers can still keep up with the performance pattern and information related to the functionality of the car. The data may also reveal about the situations the vehicle went through.

Connectivity also enables manufacturers to find out if a particular feature or part of the vehicle is causing trouble. It allows them to take a proactive approach to addressing the problem to ensure customers’ safety.

On the other hand, consumers can make the most out of it by accessing localized information about various possible things such as location to the nearest gas stations, grocery stores, shopping malls, restaurants, etc. Other important applications include updates on vehicles, safety monitoring for the driver, smart sensors, software update, and more.

  1. Other effective applications

Improved security is another excellent benefit of AI application. Vehicles attached to a biometric system increases the efficiency of your car. For instance, allowing the driver to start only after it recognizes a specific fingerprint or voice.

Another possibility is eye tracking. This application monitors the driver’s behavior and senses if the driver is distracted or tired. These factors then enable the feature to provide extra safety for driving by partially taking control of the car.

Also, a car that effectively offers new routes to avoid unexpected delays or traffic is also a plus. AI can make all these features more usable and practical. And the best part is that an AI-enabled platform can go far beyond any such limitations.

  1. Risk assessment

Such a feature can be particularly helpful with insurance agencies. Manufacturers may access analytical data of the driver based on their driving skills and patterns to help design a tailored insurance plan that works for them.

Some fleet management businesses have already utilized and implemented the benefits of deep-learning analytics as a part of AI application. The results showed an improved level of satisfaction with regards to the driver’s safety. The insurance premiums and accidents reduced as well.

Final word

From local fleet companies to significant auto brands, consumers, and startups, the use of artificial intelligence within the automotive industry that associates them with the IoT (Internet of Things) environment undoubtedly holds more benefit than you think.

The AI applications have already advanced automotive towards a safer, smarter version. If it continues to build at the same pace, it is likely going to create greater acceptance and adoption of a smarter drive one could only dream of a few decades ago.

If we buy any car,  preferring a vehicle that features AI’s advanced features is likely going to be the best bet keeping the future in mind!

Tags : Car Business

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